Ad spec checking
- Free
- Included
- Pro
- Included
Free Tool
Ad Copy Checker
Paste your ad copy and get instant readability scores, tone detection, CTA strength, and power word analysis. Everything runs in your browser.
English text heuristics · v1 · No calibrated confidence or performance prediction. Check offer claims against your evidence.
Inspect estimated English readability, word counts and dictionary matches for tone and calls to action. These are text heuristics, not predictions of attention, click-through rate or conversion.
Use the output as an editing checklist alongside your brief. An action verb, offer or time qualifier can clarify a message when appropriate; no phrase or reading grade guarantees better performance. Only use claims such as proven or guaranteed when you can support them.
How It Works
1
Paste copy
Paste or type your ad copy in the text area below.
2
Instant analysis
The tool analyzes readability (Flesch-Kincaid), tone, CTA strength, and power words in real time.
3
Improve
Use the color-coded results to improve your copy before publishing.
Why It Matters
Readable copy helps people understand the proposition and next action. These checks describe the wording; they do not predict conversions or replace a real creative test.
Provisioned workspace plans
RoastIQ scoring and the workspace features below require an account provisioned after consultation. Free and Pro are workspace allowance tiers; this table does not grant public access to scoring. Standalone tools on this page need no account.
Image compression & resize
- Free
- Included
- Pro
- Included
Video frame extraction
- Free
- Included
- Pro
- Included
RoastIQ creative scoring (5 KPIs)
- Free
- 10 analyses / month (up to 3 / day)
- Pro
- 300 analyses / month (30 / day)
Benchmark comparisons
- Free
- Not included
- Pro
- Included
Visual attention heatmaps
- Free
- Not included
- Pro
- Included
BuyerLens synthetic panel
- Free
- Not included
- Pro
- Included
Compare workflow
- Free
- Not included
- Pro
- Included
Export & share reports
- Free
- Not included
- Pro
- Included
Hugo agent + MCP access for connected AI clients
- Free
- Not included
- Pro
- Included
| Feature | Free Tools | Pro |
|---|---|---|
| Ad spec checking | Included | Included |
| Image compression & resize | Included | Included |
| Video frame extraction | Included | Included |
| RoastIQ creative scoring (5 KPIs) | 10 analyses / month (up to 3 / day) | 300 analyses / month (30 / day) |
| Benchmark comparisons | Not included | Included |
| Visual attention heatmaps | Not included | Included |
| BuyerLens synthetic panel | Not included | Included |
| Compare workflow | Not included | Included |
| Export & share reports | Not included | Included |
| Hugo agent + MCP access for connected AI clients | Not included | Included |
Go beyond the basics
Review your ad across 5 creative diagnostics
RoastIQ provides five model-based diagnostics: Beat the Skip, Get Noticed, Brand Impact, Sell Proposition and Build Brand. Eligible peer comparisons depend on the saved cohort; Meta and unsupported cohorts remain directional only.
Beat the Skip
78
IllustrativeGet Noticed
65
IllustrativeBrand Impact
72
IllustrativeSell Proposition
58
IllustrativeBuild Brand
69
IllustrativeIllustrative example · Directional only · Preview v1. These numbers are authored examples, not a saved scoring run. Model version and cohort coverage are not recorded; outcome validation and run stability are not established. They do not measure viewers or predict campaign returns.
Reviewed
Scope agreed with your team
5
KPIs scored per ad
Free
Public tools, no account required
Scoped
Eligible peer comparisons
Frequently Asked Questions
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Ready for the full analysis?
These tools check the basics. RoastIQ scores your creative across five creative diagnostics and eligible model-scored peers, helping your team choose changes to test.
Book a demo