Ad spec checking
- Free
- Included
- Pro
- Included
Free Tool
Paste your ad copy and get instant readability scores, tone detection, CTA strength, and power word analysis. Everything runs in your browser.
English text heuristics · v1 · No calibrated confidence or performance prediction. Check offer claims against your evidence.
Inspect estimated English readability, word counts and dictionary matches for tone and calls to action. These are text heuristics, not predictions of attention, click-through rate or conversion.
Use the output as an editing checklist alongside your brief. An action verb, offer or time qualifier can clarify a message when appropriate; no phrase or reading grade guarantees better performance. Only use claims such as proven or guaranteed when you can support them.
Paste or type your ad copy in the text area below.
The tool analyzes readability (Flesch-Kincaid), tone, CTA strength, and power words in real time.
Use the color-coded results to improve your copy before publishing.
RoastIQ scoring and the workspace features below require an account provisioned after consultation. Free and Pro are workspace allowance tiers; this table does not grant public access to scoring. Standalone tools on this page need no account.
| Feature | Free Tools | Pro |
|---|---|---|
| Ad spec checking | Included | Included |
| Image compression & resize | Included | Included |
| Video frame extraction | Included | Included |
| RoastIQ creative scoring (5 KPIs) | 10 analyses / month (up to 3 / day) | 300 analyses / month (30 / day) |
| Benchmark comparisons | Not included | Included |
| Visual attention heatmaps | Not included | Included |
| BuyerLens synthetic panel | Not included | Included |
| Compare workflow | Not included | Included |
| Export & share reports | Not included | Included |
| Hugo agent + MCP access for connected AI clients | Not included | Included |
Go beyond the basics
RoastIQ provides five model-based diagnostics: Beat the Skip, Get Noticed, Brand Impact, Sell Proposition and Build Brand. Eligible peer comparisons depend on the saved cohort; Meta and unsupported cohorts remain directional only.
Beat the Skip
78
IllustrativeGet Noticed
65
IllustrativeBrand Impact
72
IllustrativeSell Proposition
58
IllustrativeBuild Brand
69
IllustrativeIllustrative example · Directional only · Preview v1. These numbers are authored examples, not a saved scoring run. Model version and cohort coverage are not recorded; outcome validation and run stability are not established. They do not measure viewers or predict campaign returns.
Reviewed
Scope agreed with your team
5
KPIs scored per ad
Free
Public tools, no account required
Scoped
Eligible peer comparisons
Inspect file metadata against saved reference presets.
Adjust image quality and size; preview the JPEG result.
Crop and resize images to any platform ratio.
Extract preset frames from a browser-playable video.
Generate a structured brief for your next ad campaign.
Look up ad creative benchmarks by category and platform.
Visualize when hook, brand, and CTA appear in your video.
Extract dominant colors and check WCAG contrast.
Explore editorial duration ranges to test.
Estimate when your ad will burn out based on metrics.
These tools check the basics. RoastIQ scores your creative across five creative diagnostics and eligible model-scored peers, helping your team choose changes to test.
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