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Creative decisions, with expert support

A clear next move.
A clear price.

One campaign or a regular creative rhythm. We review the evidence and give your team a direction they can act on.

One campaign decision

Launch with Confidence

Creative review sprint

€500/ sprint

Choose your strongest direction. Give your creative team a clear next edit.

One brand · one campaign · up to 6 creatives

  • A prioritized creative shortlist, with the reasoning
  • Annotated frames and visual editing recommendations
  • One 30-minute decision call
  • One review of up to 6 revised creatives

A regular creative rhythm

Creative Decision Partner

Ongoing creative review

€1,000/ month

Keep campaigns moving, with an expert who builds on what your brand learns.

One brand · 2 cycles · up to 6 creatives per cycle

  • The complete sprint deliverables in each cycle
  • Two reserved review slots on an agreed calendar
  • Two campaign briefs, with relevant category references
  • A shared decision log that carries learning forward

Prices in EUR, excluding applicable VAT. Expert review and workspace usage for the agreed work included.

Evidence, reviewed.

RoastIQ diagnostics, relevant market context and BuyerLens simulations where they help. A human reviews the recommendation.

A clear recommendation.

If priorities, changes or reasoning are unclear, one extra clarification call and an updated brief are included. See the terms below.

Something to carry forward.

Alongside your review, receive a tailored checklist your team can use when preparing the next batch of creatives.

See what your team receives

From an ad to an actionable brief.

Explore an example creative review: the evidence, the priorities and the reasoning behind the recommendation.

Explore the example

The details, upfront

Know exactly
what is included.

Your creative team executes the edits. We help them decide what to change and review the result.

What counts as a creative?

One image or one video up to 60 seconds. Each edit, language version or placement adaptation counts separately. Each cycle covers one campaign brief, one audience and one platform for one brand. Longer videos, additional markets or multiple brands receive a separate quote before work starts.

What do we provide, and when does delivery start?

Share the assets, your brand context, target audience, platform, campaign objective and launch date. We confirm the scope, payment and start date in writing. The 10-business-day delivery window starts on the agreed date once payment and complete materials are received. Changed briefs or late inputs require a revised schedule agreed with you.

Who creates the revised ads?

Your designer, editor or agency makes the changes. We provide annotated frames and priorities for the opening, sequencing, product visibility and benefit demonstration. Production, video editing and media buying are outside this review service.

How does the included revision review work?

Send one consolidated batch of up to six revised versions of the original assets within 30 calendar days of the initial recommendation. We review whether the agreed changes were addressed within 3 business days. New concepts, extra versions or a changed brief count as a new cycle. The included revision window still applies if your monthly partnership ends.

What if the recommendation is unclear?

Our clarity commitment covers the creative priorities, recommended changes and reasoning agreed in your brief. Flag what is missing or unclear within 7 calendar days of delivery. We include one extra 30-minute clarification call and an updated brief within 3 business days of that call, at no extra charge. This covers the agreed scope; it does not guarantee campaign performance or include new creative directions.

How do monthly payment, cancellation and unused cycles work?

The sprint is paid before its confirmed start. The partnership is invoiced monthly in advance, with no multi-month minimum. Cancel by emailing contact@saliencylab.com at least 7 calendar days before the next billing date; service continues through the paid period. Unused cycles do not roll over. If we cannot fulfil a reserved cycle, we agree a replacement slot or credit. Dates and service terms are confirmed in your proposal before payment.

Is workspace access included?

The workspace access and analysis usage needed for the agreed review are included, with no additional software subscription required for that work. You receive downloadable deliverables to keep. Ongoing software use after the engagement requires a separate workspace plan; access and data-retention arrangements are confirmed in your proposal.

Are simulated buyers real consumers? Do you predict results?

BuyerLens uses AI-simulated perspectives to explore possible buyer resistance after RoastIQ. These are hypotheses, not real consumer interviews or independent validation. Our team reviews the available evidence and its limitations. We do not promise sales, ROAS or a winning ad; actual campaign outcomes are measured in market.

Have a launch date in mind?

Share your deadline. We will confirm available review slots and the latest feasible start before you commit.

Check availability

Several brands, longer films or a wider brief? Discuss a custom scope.

Looking for software access only?Compare Free, Pro and Enterprise workspace plans.

Pricing

Software access for your workspace.

These plans cover software access and usage allowances. Human review, managed delivery and project scope are agreed separately with the SaliencyLab team.

Prices exclude VAT and applicable taxes, applied at checkout.

Free

€0forever

A real first read for a live creative.

Book a demo →

Includes

✓10 analyses / month (up to 3 / day)
✓5-KPI diagnostic + verdict
✓Benchmark context (platform + category)
✓Visual attention timeline
✓Workspace with 1 teammate seat

Not included

-No BuyerLens
-No Hugo agent
-No brief generation
Most popular

Pro

€99/month

The weekly operating plan for marketers and strategists.

See Pro on your own ad →

Includes

✓300 analyses / month (30 / day)
✓BuyerLens, up to 12 personas per study
✓Up to 50 BuyerLens runs / workspace / month
✓Hugo AI agent, full pipeline from conversation
✓Creative brief generation
✓Team workspaces with up to 5 seats
✓Hugo agent + MCP access for connected AI clients
✓Interview like/dislike + report export
✓Images usually finish in 60–90 seconds; video usually finishes in about 3–4 minutes and can take up to about 9 minutes

Enterprise

Custom

Higher-touch rollout for larger teams.

Contact us →

Includes

✓Everything in Pro
✓Custom benchmark pools
✓BuyerLens rollout tailored to your team
✓Larger team seats (custom)
✓Dedicated support
✓Custom persona library
✓Outcome calibration (link campaign data)
✓Contracted support terms

Compare plans

FeatureFreeProEnterprise
RoastIQ analyses10 / month300 analyses / month (30 / day)Custom
5-KPI diagnostic + verdict✓✓✓
Benchmark context✓✓Custom pools
Visual attention timeline✓✓✓
BuyerLens (synthetic panel)✗up to 12 personasUnlimited
BuyerLens runs / workspace / month✗50Custom
Hugo AI agent✗✓✓
Sub-KPI breakdown (3 layers)✓✓✓
Creative brief generation✗✓✓
Report export (PDF/JSON)✗✓✓
MCP access✗✓✓
REST API + webhooks✗Private previewPrivate preview
Team workspace seats1 + ownerup to 5Custom
Custom persona library✗✗✓
Dedicated support✗✗✓
Contracted support terms✗✗By agreement

Software plan questions

How does scoring work?

Upload a creative. The pipeline runs a multimodal analysis (Vertex AI Gemini + Video Intelligence + Speech-to-Text) that produces raw signals. Those roll up into sub-KPI families, then into the five main KPIs: Beat the Skip, Get Noticed, Brand Impact, Sell Proposition, Build Brand. A weighted composite and benchmark percentile are attached.

Is my creative used to train AI?

No. SaliencyLab does not use your uploads to train any model, and the AI providers we use (Google Vertex AI) do not retain API inputs or outputs for training. Details on /security.

What is BuyerLens?

BuyerLens is the synthetic-users layer that explains buyer resistance for a specific RoastIQ result. It is a scenario simulation, not a real consumer panel. It only runs after a RoastIQ diagnostic, never on its own.

What is the benchmark pool?

Public-transparency ads (Meta Ad Library, TikTok Creative Center, Google Ads Transparency) curated by platform, category, and format. Every report shows the sample size used. If a cell has fewer than 100 ads we show "Building, N ads" rather than a false benchmark.

Can I cancel anytime?

Yes. Cancel from your account settings. Upgrade takes effect immediately. Downgrade takes effect at the end of your current billing period. No refunds for partial months.

Do you have a DPA?

Yes, on request for Pro and Enterprise plans. It covers processing scope, sub-processors, data transfers, and breach notifications. Contact dpa@saliencylab.com.

How is my data stored?

Data is encrypted in transit and at rest. Uploads live in private Supabase Storage buckets accessed via signed URLs. Row-level security isolates every workspace. Backups run daily.

Where is data hosted?

Primary database and object storage are in Supabase EU (Paris, France). Vertex AI uses europe-west1 (Belgium) by default. Video Intelligence and Speech-to-Text use Google global endpoints; other operational sub-processors may process data internationally. See /legal/sub-processors and the DPA for the applicable transfer arrangements.

How accurate are the scores?

Attribute agreement, validation of a named outcome model and run stability are different measures. RoastIQ provides model-based diagnostics, not a single accuracy percentage or a prediction of sales or ROAS. See the methodology for model-specific evidence and limits; Meta and unsupported cohorts remain directional.

What platforms do you support?

Instagram (Feed, Reels, Stories), TikTok, YouTube (Pre-roll, Shorts), Facebook Feed, and Display. All digital, no TV.

REST API + webhooks are in private preview. Last updated: September 2026.